Creative concepts and art direction for La Roche-Posay's Tiktok.
My goal is to bring fresh ideas to life while ensuring they align with the brand’s identity. In a year, I managed 4 major shoots, producing 24 visuals and 10 motion designs per shoot. From concept to post-production, I make sure every piece of content is polished and impactful.

Art Director: Chloé Soares 
Copywriter: Samantha Luevano 
Associate Creative Director: Sofia Lyu
Creative Director: Ibrahim Seck
DOP: Tom Titualer
Executive Producer: Bas Plinsiga
Producer: Nour Rustom
2024
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