La Roche Posay E-commerce shooting
For this e-commerce shoot, I led the art direction from concept to production, starting with a creative concept that played with textures around the product to highlight its unique qualities and create a more sensory connection with the audience.
On set, I guided the team to produce 10 stills and 8 videos that brought this vision to life, and I ensured every detail was polished in post-production. The result was a cohesive set of visuals that beautifully showcased the product and elevated its online presence.
On set, I guided the team to produce 10 stills and 8 videos that brought this vision to life, and I ensured every detail was polished in post-production. The result was a cohesive set of visuals that beautifully showcased the product and elevated its online presence.
















